Maine
Information is updated monthly and is only shown for states with defined laws.
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| State/Terr | AI Scope | Relevant Law | Law Link | Effective Date | Key Requirements | Enforcements & Penalties |
|---|---|---|---|---|---|---|
| Maine | User-Facing AI | Communications with Consumers via AI | 10 MRSA c. 239 | September 24, 2025 | • Prohibits any person from using an AI chatbot or any other computer technology to engage in trade and commerce with a consumer in a manner that may mislead or deceive a reasonable consumer into believing that the consumer is engaging with a human unless the consumer is notified in a clear and conspicuous manner that the consumer is not engaging with a human being. | Constitutes a violation of the Maine Unfair Trade Practices Act. |
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